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Archive for September, 2008

Pre-Show Marketing

September 17th, 2008 David Schenberg No comments

Lisa asks: I’m doing a pre-conference email blast to a couple of hundred attendees soon. Instead of the usual introduction boilerplate blabber, I’d like some new ideas. Basically anything goes as long as it fits within the boundaries of email marketing! It’s a rather small conference so there are no exhibitors, which means we are normal attendees, so to speak.

BusyEvent Answers: I would encourage you to have some fun and reward those who like to network. Send them something they can bring to the show and come looking for you. One example I’ve seen is you send them a random puzzle piece and they bring it to you to see if it fits. If they do, you reach in your pocket and give them a prize.

Another involves a match n win with your product or service being featured. One person has to find their match in the crowd and once they find the match, they come together to you. You can control the number of matches and thus prizes, but the cool feature of this little game is you get a whole room of people meeting one another all talking about you! Make it something they stick to their badge or pin to their lanyard.

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Categories: Q&A Tags: , ,

CONGRATS to our client…SIS

September 2nd, 2008 Brian Slawin No comments

It’s always fun to see a client doing well . . . especially when we started our work with them when we were just getting going.

Flash forward all these years and all of the sudden, SIS has gone big time, getting acquired by a big player in their industry.

To Nick, Bob and all the others at SIS, congrats!

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Tyler Technologies Continues Growth in Education Market with Acquisition of School Information Systems, Inc.


Dallas, September 2 , 2008 — Tyler Technologies, Inc. (NYSE: TYL)
today announced that it has acquired all the common stock of School Information Systems, Inc. (SIS) of St. Louis, Missouri. SIS develops and sells a full suite of student information and financial management systems for K-12 schools.

SIS was established in 1983 and had annual revenues of more than $5 million in its last fiscal year. It has a customer base that includes more than 275 school districts in Missouri and Illinois, including the St. Louis Public Schools, Missouri’s largest school district. Approximately 45 employees have joined Tyler with the acquisition.

The addition of SIS further broadens Tyler’s presence nationwide in the K-12 school market. Tyler has an extensive line of solutions to address the system needs of any size school or district, including financial, student information and transportation management solutions.

“We are pleased to further expand our growing presence in the education management market through the addition of School Information Systems. SIS has a solid track record and strong regional reputation that we expect will continue to broaden as a part of Tyler. SIS has highly competitive products, quality long-term client relationships, and skilled professionals led by Nick Botonis,” commented John S. Marr, Jr., Tyler’s president and chief executive officer. “This transaction is further evidence of our commitment to solidifying our position as a leader in providing systems for schools nationwide.”

“We are very excited to join Tyler Technologies,” stated Nick Botonis, president and founder of SIS. “Tyler is a great company and a great fit for us and our customers. Tyler’s commitment to providing its customers with quality products and services is exactly what we have been about for over 25 years in the K-12 school market, and our 98 percent client retention rate mirrors Tyler’s. We look forward to playing an important role in Tyler’s growth and evolution as a leader in providing integrated enterprise-wide solutions for K-12 schools.”

Based in Dallas, Tyler Technologies is a leading provider of end-to-end information management solutions and services for local governments. Tyler partners with clients to make local government more accessible to the public, more responsive to needs of citizens, and more efficient. Tyler’s client base includes more than 7,000 local government offices throughout all 50 states, Canada, Puerto Rico and the United Kingdom. Tyler has been named one of “America’s 200 Best Small Companies” by Forbes Magazine and one of “America’s 100 Most Trustworthy Companies” by Audit Integrity, an independent research firm. More information about Tyler Technologies can be found at www.tylertech.com.

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Categories: Partnerships Tags: ,